Learning how to apply makeup seems easy enough, but sometimes, beauty basics can be pretty darn baffling. Luckily, eye shadow isn't as intimidating as it seems, and it can totally transform your ...

While we often talk about tailoring your makeup to fit your face structure, skin type, or eye shape. But there may be one important factor you've been overlooking when customizing your routine: eye ...

Raise your hand if you’ve ever said, “I just don’t look good in eye shadow,” or “Eye shadow is too confusing,” or “How the hell do you apply eye shadow?” Yeah, we’re going to guess most of your hands ...

June is LGBTQ+ Pride Month and there are so many ways to celebrate! Whether you’re part of the community or simply want to show support as an ally, Pride Month is the perfect chance to celebrate the ...

As the weather steers away from sunburn and gets closer to hot fudge and pumpkin spice, the highly-anticipated fall weather calls for some cool shades of eyeshadow. This isn't to say we're dumping out ...

As a result of the changes our skin goes through over the years, the eyes can sometimes change shape, fine lines and wrinkles often develop, and brows and lashes may even become more sparse, which can ...