Functional food is not just another trend. It’s a megatrend, permeating almost every category in the industry – from beverage to dairy, snacking to confectionery. The food and drink industry is racing ...
Not very, according to product intelligence business, Vypr: who recently surveyed everyday shoppers in the UK to understand what they think about functional beverages. It found that 35% of respondents ...
The global functional confectionery market has been valued at a $2.55bn (€2.15bn), and is expected to hit $4.69bn by 2032 (market analysts Data Bridge). This massive growth is “driven by factors such ...
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