Titleist expands its AIM alignment lineup to AVX, Tour Soft, Velocity and TruFeel to help golfers aim putts more precisely.

If you don’t have alignment aids on your golf balls, are you even trying, bro? For decades, the standard Titleist sidestamp ...

A startup called Laced Golf thinks the biggest problem in your game isn’t your swing. It’s your aim. And they’re using shoe-mounted sensors to prove it. Laced Golf introduces shoe sensors to improve ...

Scottie Scheffler’s switch from a blade to a mallet earlier this season at the Arnold Palmer Invitational coincided with an intriguing change to the way he lines up the ball. The two-time major winner ...

Offering a fresh way to see the game, SRIXON® introduces the all-new Q-STAR ULTISPEED with TRACKLINE, delivering golfers a blend of visual ...

PGA Tour players tend to move in packs. Once one player starts doing something a little differently, the peers will take notice. Once that player starts playing well, suddenly you'll start seeing ...

Welcome to Gimme That, a GOLF.com column where we’ll highlight one notable item we think you might like. Whether it’s an article of clothing, an intriguing electronic device or anything in between, we ...

Golfers looking for a quick and easy way to check the alignment of their golf swing, may be interested in a new golf gadget called the SQRDUP Golf Alignment Tool. that allows golfers to easily lay ...

The beauty of the Swing Align is that you can hit balls with it and get immediate visual and kinesthetic feedback. To get started, slip the padded cuffs onto your biceps. The cuffs must be snug, or ...

In golf, there are a few basic fundamentals that even the best players in the world come back to when things get a little “off” with their game. Posture, Grip and Alignment, or what some of us in the ...

Sausage Golf has grown a bit of a cult following off the back of their early success of the Boudin Noir and Design No.2 putters.