With Thursday’s public release of Periscope, Twitter is trying to torpedo its live-streaming competition by launching its own ...

NEW YORK (Reuters) - When Benefit Cosmetics, a San Francisco-based maker of skin care and makeup, used Twitter's Periscope live-streaming video service to make a product demonstration, a heckler ...

While glitches like those would be unthinkable in a produced, controlled advertising environment, big brands such as Royal Caribbean, BMW and Benefit are going ahead with plans to use live-streaming ...