New QR-based customer loyalty program for B2C helps independent restaurants compete with large chains by turning ...

Starbucks’ recent overhaul of its loyalty program marks a significant shift for what has long been considered the benchmark ...

Even though we keep hearing whispers that “the loyalty program is dead,” there were plenty of rewards revamps, launches, pilots, and updates for both national and regional restaurant chains in 2025.

Loyalty with lifestyle appeal is Lisia's goal. Being purely transactional has its limitations in retailing which is why all major players, from Nike to Uniqlo, have stepped up their focus on ...

Signing up for grocery store loyalty programs seem like a smart way to save, but there's more happening behind the scenes than shoppers realize.

Looking to save when you dine out at your favorite chain restaurants? Here’s a great place to start: Join the loyalty program! Many of these free memberships give you a chance to snag exclusive deals ...

Starbucks is making some major changes to its rewards program starting next month, and customers are not happy about the ...

WalletHub’s latest study highlights which loyalty programs deliver the most consistent value.

Loyalty marketing experts continue to debate how to fix loyalty programs they quietly acknowledge are underperforming. If a brand cannot prove its loyalty program has a meaningful, profitable impact, ...

Special perks are not enough anymore, especially for a brand attempting to regain a place in the cultural conversation.