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CEO David Ellison indicated Paramount Plus’ technology could power the unified platform, with HBO Max content folded into a single streaming stack.
If Paramount ultimately decides to use the Paramount+ branding or go in an entirely different direction, this would be equivalent to the third name change HBO Max has had since it launched in 2019.
David Ellison, the head of Paramount Skydance, said the combined streaming service would translate to more than 200 million direct-to-consumer subscribers.
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