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Jim is an award-winning editor, manager and reporter with a Masters in Journalism and 20-plus years of experience developing best-in-class content for digital and print media. Jim is an award-winning ...

Though the Christmas party season is just around the corner, CMOs and agency partners are hard at work plotting out budgets and media plans for 2026. Ammunition for next year’s best laid plans can be ...

The latest chapter in the Department of Justice’s antitrust case against Google’s ad tech empire wrapped on Friday (Oct. 3). Over the past two weeks, both sides — the DOJ and Google — laid out their ...

In the wake of TikTok transition issues and algorithmic upsets, established creators are looking to de-risk platform dependence to ensure they can expand outside of traditional creator spaces. Haley ...

The Digiday Media Buying Summit brings together decision-makers across agencies and brands to move the industry forward. Through interactive programming and meaningful connections, we address the ...

For better or worse, AI is changing the industry, which means even influencer marketing and creators are going to have to adapt. Which is why Digiday has charted what influencer marketing is expected ...

Three days before the first ads were set to appear inside ChatGPT, the marketers testing them received a brief update: the launch date had shifted from Feb. 6 to Feb. 9. No explanation came with it – ...

Anyone in marketing gawking at the near-billion price tag attached to TikTok creator Khaby Lame and his deal with Rich Sparkle Holdings isn’t really looking at innovation. They’re witnessing faith.

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AI bots scraping publishers’ sites for real-time information are now scraping publishers’ sites more than the bots used to train large language models. And they’re harder to detect. That’s according ...

Following the ubiquitous nature of short-form video, it’s no surprise that short stories, otherwise known as micro dramas, are now attracting attention. These mobile-first shows run just two to three ...